VA ELECTIONS
POWER PACKS VA ELECTION
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Messaging

Messaging Mondays 7/25/2022

Jackie Payne, Galvanize Action

Messaging to White Women

"Don't Fact Battle"
"Use Hope, not Fear"
Top issues: Economy, Health Care, Crime, Abortion

Video will be posted when available.


Messaging Mondays 7/18/2022

Elizabeth Chur & Jackie Tulsky, MD

"Listen more than talk"
Open-ended questions—Affirmation—Reflection
PPT Slides
Video of workshop
Workshop Handout
Am I doing this right CHECKLIST
More on ALL IN to Win VA
messaging-talk-to-voters

Messaging Mondays 7/11/2022

Meryl Neiman, Ohio Progressive Action Leaders

Vision—Villain—Value
Ohio Progressive Action Leaders website

Anat Shenker-Osorio

"Stop selling the recipe; Start selling the brownie."
"Use more 'imagable language.'"
"Say it in a way that people can draw a picture of it."

poster-Start-Selling-the-Brownie
Watch Democratic Messaging 101 w. Anat Shenker-Osorio


Resources

the Freedom to Vote Act

DemCast briefings

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Learn Words that Win

Words that Win Webinars

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Messaging

Messaging 101, Anat Shenker-Osorio, MeidasTouch YouTube channel, Nov 30, 2021.

Democracy under Fire, YouTube channel.

Twitter amplification groups

Help push Democratic digital messaging on social media.

DemCast

DemCast weekly Democracy Briefing every other Monday at 8pm ET. Website | Zoom Sign up | Form | Twitter rooms/group sign up | Facebook page | Facebook group |

tweet4VA

Private Facebook group to amplify issues. Join